2023 - 2024 Regional Events Marketing Support Program - Final Event Report

Thank you for completing your post event report. The report is a requirement of the Events Marketing Support Program for which your event received funding. The post event report is used by Destination Tamworth to evaluate and measure the event KPI's including: How successful the event was for the region; how many visitors came to the event; and opportunities for future events.

Details

Name of organisaiton*

Contact person*

Position held*

Contact number*

Email Address*

Event Details

Name of event/festival*

Date/s of event*

How many people attended the event?*

How was attendance measured?*

If applicable, is this an increase on the last event?

Please indicate the percentage of where visitor's came from

Local Tamworth area within 150km %

Other regional NSW (excl Sydney) %

Sydney %

Interstate %

International %

How was this assessed?*

How successful do you believe the event was and why?*

Do you have any other measurements that you can provide to show how successful the event was? Eg. Increased social media audience*

Yes

Please describe the marketing approach for the event and attach copies of the marketing done (online and hard copy examples)*

Upload copies here*

Are there any significant variations to your original marketing plan submitted to Destination Tamworth as part of the application?*

Yes

What media coverage did the event receive? Please provide examples of any coverage received.*

Do you intend holding this event in the future?*

Yes

Unsure

Why or why not?*

What 2 key things would you do differently next time to improve the marketing for the event?

1.*

2.*

Reporting/Financials

Please attach a final breakdown of all marketing and communications costs from the event.*

Although not essential, you may choose to attach the Final Event Profit & Loss Report.

Upload additional files, if required

Privacy Statement

Personal information supplied to or collected by Tamworth Regional Council will only be stored and processed by Council for lawful purposes directly related to the functions and activities of Council. Any personal information supplied will only be disclosed to a third party for the purpose of performing a lawful function or activity and for no other purpose. Disclosure of personal information to a third party will be in accordance with Tamworth Regional Council's Privacy Management Plan (PDF 331.7KB).

Mandatory field(s) marked with *